Cashback that drives the purchase and is easily collected
We design cashback promotions to activate sales, facilitate product testing and improve conversion with a clear experience for the user and real control for the brand.
Simple mechanics for the user. Very powerful for the brand.
Cashback is a promotional mechanism in which the consumer receives an economic return after making a purchase and meeting the conditions defined by the campaign. Properly planned, it allows you to reduce entry barriers, increase purchase intention and turn a promotion into a real sales lever.
Buys
The consumer purchases the promoted product.
Participate
Upload your ticket in a clear, mobile-first landing.
Receive the refund
Collect your cashback by Bizum, IBAN or prepaid card.
When the economic incentive is clear, conversion accelerates
Cashback works especially well because it transforms a promotional promise into a direct economic benefit, easy to understand and easy to value. This helps push purchase, improve rotation, and increase response without forcing the user to understand complex mechanics.
Reduces the purchase barrier
The economic incentive pushes the decision towards yes.
Makes the benefit tangible
The user knows exactly how much they will recover.
Improve understanding
Simple mechanics, without fuzzy conditions or chance.
Allows better measurement
Each participation leaves a mark and real traceability.
Not all cashback responds to the same objective
TPH Marketing designs cashback campaigns adapted to different business contexts. The mechanics can take different forms depending on the commercial objective, the product and the behavior that you want to activate.
Try it for free
Full refund to drive product trial and eliminate barrier to entry.
Satisfaction Guarantee
If you are not convinced, we will refund your money. Strengthens confidence and reduces perceived risk.
Partial refund
A part of the amount returns to the consumer, promoting purchase and perception of value.
Cashback for multi-purchase
Designed to increase volume or speed up the output of specific formats.
Cashback per ticket or product
Adapted to campaigns with specific purchase, channel or referral requirements.
Incentive for channel or commercial force
B2B or trade application to activate distributors and teams with rewards linked to compliance.
The value of the cashback also depends on how it is delivered
A good cashback campaign not only needs clear mechanics. You also need a convenient, agile and consistent payment method with the user experience. TPH Marketing can articulate campaigns with different economic delivery methods depending on the campaign and the type of incentive.
Bizum
Immediacy with the most current experience
It allows you to pay promotions, prizes or refunds to users registered with Bizum using only their phone number. Ideal for campaigns that seek speed, comfort and a very fluid experience.
IBAN / transfer
Solid and standard banking operations
A robust option for campaigns that require standard banking operations or specific validation flows on ownership and verification.
Visa/Mastercard prepaid cards
Flexibility of use with experiential value
A very useful solution when you want to deliver monetary value with flexibility of use and a more experiential or brand component.
What a brand can achieve with cashback
Cashback is flexible: it changes its form depending on the business objective. These are some of the scenarios where it provides the most performance.
Drive product testing
Eliminate the barrier to entry in launches.
Accelerate sales at launch
Concentrate response in the key window.
Recover buyers
Reactivate consumers with a clear economic incentive.
Reinforce large consumption
Push rotation in linear and point of sale.
Conversion promotions
Focus on measurable response, not just visibility.
Activate channel and commercial force
Reward achievement of objectives in B2B and trade.
Promotional landing
Ticket upload
Validation
Application Status
Refund notification
Personal area
Cashback works best when each participation is well controlled
Economic returns require a robust system of validation, traceability and protection against fraud. With Sentra and the TPH Marketing team, each participation is reviewed with clear criteria, controlling for tickets, duplications, anomalous behavior and refund statuses.
Ticket validation
OCR and manual review of each receipt.
Duplication control
Detection of repeated tickets and reuses.
Anti-fraud filters
Patterns, rules and anomalous behaviors.
Status review
Each request goes through a mapped and auditable flow.
Refund traceability
From ticket to payment, without blind spots.
Real-time dashboard
Immediate visibility into performance.
A monetary mechanics connected with channels and systems
Cashback gains value when it integrates well with the customer's ecosystem. We connect the promotion with WhatsApp, bots, automatic payments, CRM and environments such as Salesforce or HubSpot to convert a promotional action into a more useful activation for marketing and business.
Behind the cashback, a platform designed for real promotions
Sentra centralizes participation, tickets, validation, anti-fraud, reporting and reimbursement tracking in an environment designed specifically for promotional campaigns. More visibility for the brand and more order for operations.
Discover SentraTicket validation
Duplication control
Anti-fraud filters
Status review
The difference between returning money and converting better
The value is not just in the user receiving a refund. It's in how the mechanics are designed, how it is validated, how it is delivered, how it is integrated with the brand and how the impact is measured.
TPH Marketing
- Promotional strategy from design
- End-to-end curated experience
- Bizum, IBAN and prepaid cards
- Integrated validation, anti-fraud and traceability
- Own technology (Sentra) and real reporting
- Integration with CRM, WhatsApp and systems
- Purely tactical approach
- Inconsistent experience
- Limited payment method
- Dispersed or outsourced validation
- No real visibility into performance
- No connection to brand or business
If the economic incentive is going to be part of your promotion, let it work in favor of the business
We design cashback campaigns with a commercial focus, appropriate payment methods, control technology and an experience designed to convert better.
FAQ
Try it for free, satisfaction guarantee, partial refund, cashback for multi-purchase, cashback for ticket or product and monetary incentive for channel and sales force. Each modality is designed according to the business objective.