Custom promotional mechanics designed by TPH Marketing
    Solutions · Mechanical · Custom

    Promotional mechanics tailored to each brand objective

    We activate promotions beyond standard formats, combining creativity, technology, control and comprehensive execution adapted to each campaign.

    Tailor-made
    Configurable
    Traceability
    Anti-fraud
    Value proposition

    Not all brands need the same mechanics

    At TPH Marketing we don't work with off-the-shelf solutions. We design the right promotional mechanic for each objective, channel, prize and target audience, and run it with control, traceability and end-to-end support.

    Consultative approach

    We analyze objective, channel, target and prize to propose the mechanics that best fit your campaign.

    Custom mechanics

    We design the promotional logic with the flexibility that each brand needs, without closed formats.

    Own technology

    Sentra allows you to configure, validate and operate different mechanics with the same control standard.

    Validation and anti-fraud

    Automated rules and filters that protect the integrity of each entry.

    End-to-end traceability

    Each interaction, validation and delivery is recorded and auditable on the platform.

    Premium execution

    Same level of operational rigor regardless of the complexity of the mechanics.

    Available mechanics

    A catalog of mechanics with a high standard of execution

    Each format serves a specific objective. All of them share the same demanding standards of operational quality, technology and control.

    Mechanics 01

    Limited Direct Gift

    Prizes awarded upon meeting defined requirements, with limited units and real-time availability control.

    Activate immediate participation with a sense of opportunity
    Mechanics 02

    Winning Code

    Verification of unique codes to determine if the participant has won a prize, with secure validation and real-time consultation.

    Simple, controlled and highly scalable mechanics
    Mechanics 03

    Couponing and discounts

    Coupons, advantages and discounts can be activated to encourage purchase, product trial or repetition.

    Turn promotion into a real sales lever
    Mechanics 04

    Promotional gamification

    Scratch cards, roulette, quiz or other personalized games that increase interaction and enrich the brand experience.

    Longer relationship time and brand memory
    Mechanics 05

    Promotions via WhatsApp and bots

    Conversational mechanics that facilitate participation, eliminate friction and provide an agile and current experience.

    Full accessibility with higher conversion
    Mechanics 06

    Surveys and insights capture

    Integrated survey modules that enrich consumer knowledge and add strategic value to the campaign.

    Promotion that also generates actionable data
    Strategic customization

    The right mechanics change the performance of a promotion

    The key lies not only in the mechanic, but in how it adapts to the brand. We work on every variable — audience, channel, incentive, expected behaviour — to align the promotion with the real business objective.

    Adaptation to the target audience

    We adjust the mechanics to the consumer profile to maximize participation and quality.

    Configuration by channel

    We design the experience for web, WhatsApp, retail, app or mixed flows.

    Logic aligned to behavior

    The mechanics respond to the real consumption pattern and the commercial objective sought.

    Consistency with positioning

    Incentive, tone and experience connect with the brand identity.

    Return Optimization

    We look for qualified participation, useful data capture and promotional efficiency.

    memorable experience

    We take care of every detail so that the promotion provides perceived value to the consumer.

    Control and operations

    Different mechanics, the same control standard

    Regardless of complexity or format, each promotion is executed with the same operational rigor, the same technology and the same level of attention to detail.

    Validation of participations

    We check proof of purchase, forms and data before accepting participation.

    Anti-fraud management

    Automatic rules that detect duplications, inconsistent data and suspicious behavior.

    Control of promotional rules

    Each mechanic is executed under the agreed parameters, without operational deviations.

    Process traceability

    Each step is recorded: participation, validation, assignment and delivery.

    Participant support

    Multichannel attention to consumers and winners with agreed response times.

    Reporting and dashboard

    KPIs in real time, campaign data and final reporting to make decisions.

    Own technology

    Sentra: proprietary technology for more flexible and secure promotions

    Sentra by TPH Marketing is the environment from which we configure, validate and operate every mechanic. A single platform to build different promotions to the same standard of control, anti-fraud and traceability.

    Discover Sentra
    Configuration of different mechanics
    Share management
    Validation of tests, codes and forms
    Automated anti-fraud control
    Dashboards and KPIs in real time
    Centralized and secure operation
    Differential benefits

    Why discerning brands trust TPH Marketing

    Tailor-made mechanics, proprietary technology, validation and traceability. An approach designed for campaigns that demand flexibility without giving up control.

    Mechanics adapted to real objectives

    Each promotional format responds to a specific goal of recruitment, sales or loyalty.

    Flexible configuration

    We adapt the mechanics to the channel, the target and the brand positioning.

    Own technology and operational control

    Sentra guarantees the execution, validation and monitoring of each campaign.

    Validation, anti-fraud and traceability

    Standards applied with the same rigor in all mechanics.

    Integration of rewards and experiences

    Combinable with monetary incentives, physical gifts, experiences and trips.

    Multichannel customer service

    Support to participants, winners and brand team throughout the campaign.

    Premium Comprehensive Execution

    Operational from start to finish with the quality that corporate clients demand.

    Ability to innovate without losing control

    Creative mechanics with the operational strength of a consolidated partner.

    Frequently asked questions

    The essentials about our custom mechanics

    We design and operate limited direct gifts, winning codes, couponing and discounts, gamification (scratch and win, roulette, quiz), conversational promotions via WhatsApp or bots, integrated surveys and hybrid combinations adapted to each campaign.
    Let's talk about your campaign

    We design the promotional mechanics that best fit your brand, your channel and your objective

    We propose the right combination of promotional creativity, technology and operations to take your next campaign to the next level.

    Tailor-made Configurable Traceability Anti-fraud